Megan Kozak had been a client of mine since she first launched her Botox and Dermal Fillers clinic in 2014. This package presented here was conceived to take her company to the next level; moving on from girlish and flirty (see previous iteration here), to something more mature and sophisticated.
Upscale, classy and urban, the The Pout Clinic is a brand that embodies an aspirational New York Chic lifestyle. Targeting the more mature, accomplished woman who is in full possession of her agency, this brand artfully combines classical elements, such as marble and roman style fonts with an overall understated, clean modern look.
With a perfectly symmetrical logo, unique font choices and a timeless black and gold aesthetic, The Pout Clinic visual experience alludes to luxury, exceptionalism and prestige. With a strong initial creative direction as the anchor to the brand, the foundation is set to for a fashion savvy business to grow and flourish with elegance and grace.